by Rain Storm | The Posts
We define digital communications as any text or image-based messaging that occurs through a website, streaming video, audio, graphic design, digital photography, text, or web code. Digital communication encompasses a huge range of media, including web sites, web ads,...
by Rain Storm | Advertising, Direct Response, Internet, Media, Radio, The Posts
Anyone running a small business or marketing department has more options now than ever when it comes to planning an advertising budget. Recently, we’ve been asked, “Is radio advertising still effective?” When compared to internet, print, television, and event-based...
by Rain Storm | Advertising, Direct Response, Media, Radio
Advantages of Radio Advertising When it comes to an advertising campaign, there are various mediums at ones disposal to spread awareness. Seeing that different types of media create different impacts on one’s marketing strategies, it is important to bear in mind the...