Hi LeAnne!
Below you will find the proposed strategy based on our call last week. The proposal includes the immediate need for Amazon advertising and also recommendations of other things to implement to move toward the goal of more website traffic direct to http://uveeclean.com/. Thanks for your time look forward to reconnecting soon!
The video below will outline in detail the proposed strategy.

Amazon Advertising
- Setup – $1750.00
- Create any ad visuals – up to 6 to test
- Create Ad Copy and CTAs – up to 3 to test
- Set up Ads – up to six total initially
- Admin
- Gain access to all needed assets to include:
- Amazon Seller Central
- Amazon Ads Platform
- WordPress Website
- Woo Commerce Backend
- Existing Assets – visual, email lists, any other relevant assets
- Gain access to all needed assets to include:
- Monthly Retainer ($1000 or 12% of ad spend whichever is higher)
- Review Data
- Which Ads are converting?
- Visuals?
- Ad Copy?
- CTAs?
- Which Ads are converting?
- Rework Ads as needed – new Ad copy, visuals etc
- Reporting
- report conversions and opportunities for improvement to client
- Ensure client has access to and understands all amazon advertising metrics
- Review Data

Facebook Advertising
- Setup – $1750.00
- Create any ad visuals – up to 6 to test
- Create Ad Copy and CTAs – up to 3 to test
- Set up Ads – up to six total initially
- Admin
- Gain access to all needed assets to include:
- Facebook Business Manager
- Facebook Ads Account
- WordPress Website
- Woo Commerce Backend
- Existing Assets – visual, email lists, any other relevant assets
- Gain access to all needed assets to include:
- Monthly Retainer ($1000 or 12% of ad spend whichever is higher)
- Review Data
- Which Ads are converting?
- Visuals?
- Ad Copy?
- CTAs?
- Which Ads are converting?
- Rework Ads as needed – new Ad copy, visuals etc
- Reporting
- report conversions and opportunities for improvement to client
- Ensure client has access to and understands all amazon advertising metrics
- Review Data

Google Adwords Advertising
- Setup – $1250
- Create Ad Copy and CTAs – up to 3 to test
- Set up account
- keyword pools
- tracking links
- all campaign assets
- Admin
- Gain access to all needed assets to include:
- Google Analytics
- Google Adwords Account
- Set up in MCC
- WordPress Website
- Woo Commerce Backend
- Existing Assets – visual, email lists, any other relevant assets
- Gain access to all needed assets to include:
- Monthly Retainer ($750 or 12% of ad spend whichever is higher)
- Review Data
- Which Ads are converting?
- Ad Copy?
- CTAs?
- Which Ads are converting?
- Rework Ads as needed – new Ad copy, etc
- Reporting
- report conversions and opportunities for improvement to client
- Ensure client has access to and understands all amazon advertising metrics
- Review Data

Google Display Network Advertising
- Setup – $1750.00
- Create any ad visuals – up to 6 to test
- Create Ad Copy and CTAs – up to 3 to test
- Set up Ads – up to six total initially
- Admin
- Gain access to all needed assets to include:
- Google Adwords Account
- Google Analytics
- Set up on MCC
- WordPress Website
- Woo Commerce Backend
- Existing Assets – visual, email lists, any other relevant assets
- Gain access to all needed assets to include:
- Monthly Retainer ($1000 or 12% of ad spend whichever is higher)
- Review Data
- Which Ads are converting?
- Visuals?
- Ad Copy?
- CTAs?
- Which Ads are converting?
- Rework Ads as needed – new Ad copy, visuals etc
- Reporting
- report conversions and opportunities for improvement to client
- Ensure client has access to and understands all amazon advertising metrics
- Review Data

E-mail Marketing
- Set up – 30 hours/ $3750- billed at $125/hour
- Advise on best platforms for client
- Set up basic autoresponder for email marketing purposes
- Set up basic forms for client email capture on website
- Set up proper list segmentation based on purchase behavior
- Set up cart abonnement emails
- Creation of Indoctrination Series – 5 email series to intro new people to the brand and product
- Set up 1 post optin automation – no more than 5 hours allocated to this
- Integrate with WordPress website and Shopify backend
- Management – 15 hours/mth/$1875
- Creation of weekly email blasts with offers
- Copy and Visual creative
- Strategize wth client for new offers and opportunities for upsells
- Communicate with client email performance and conversion.
- Creation of weekly email blasts with offers