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How Google Posts Can Benefit Your Business | Seer Interactive

How Google Posts Can Benefit Your Business | Seer Interactive

by Corrine Bibb | Advertising, Direct Response

Google has finally released Google Posts to the masses! Now that we all have access, we have been diving in to figure out how to use them, how to best utilize them, and where they are appearing in the SERPs. We will update this post with any new insights in the coming...
30 Years Later, Motel 6 and Tom Bodett Are Still Cranking Out the World’s Best Radio Ads

30 Years Later, Motel 6 and Tom Bodett Are Still Cranking Out the World’s Best Radio Ads

by Corrine Bibb | Advertising, Radio

30 Years Later, Motel 6 and Tom Bodett Are Still Cranking Out the World’s Best Radio AdsBBDO’s Robin Fitzgerald picks her 3 favorite adsAmong long-running advertising campaigns, few are as charming as Motel 6’s radio work featuring Tom Bodett as the folksy voice...
Advertising on Social Media in Comparison to Radio, Newspaper and Televison

Advertising on Social Media in Comparison to Radio, Newspaper and Televison

by Corrine Bibb | Advertising, Radio

AdvertisingEconomyEntertainmentFilm NewsGoogleNational NewsPop CultureTech NewsNorth AmericaUnited StatesYouTube SHARE As a media producer with over seven years experience producing Web content, I have been able to find out the best practices to advertising for...
How the New Business Landscape Is Challenging Tradition and Igniting Radio Advertising Sales

How the New Business Landscape Is Challenging Tradition and Igniting Radio Advertising Sales

by Corrine Bibb | Advertising, Direct Response

How long before the rest of the matches in this photo will ignite? It’s a good way to think about an emerging trend in business, including radio advertising sales.A recent article in INSIDE RADIO talked about new and emerging prospect categories for radio....
Radio’s Share Of The Local Ad Pie: 10.5%

Radio’s Share Of The Local Ad Pie: 10.5%

by Corrine Bibb | Advertising, Direct Response

the HOT List If it wasn’t for digital advertising revenue, the radio industry would be flat as a pancake.That’s the key headline from BIA/Kelsey’s 2017 Investing In Radio report, set for release on Tuesday morning (3/28).Online radio dollars are set to...
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